westOeast | Local Planet China
westOeast (东西互动) is an independent, B Corp-certified marketing agency helping high-value brands grow across borders, in both directions: international brands entering China and Chinese companies expanding globally. Rooted in B2B and technology sectors, we combine market insight, full-funnel content and AI-driven growth systems, including Generative Engine Optimization (GEO) that makes brands visible and recommended in Chinese and global AI engines. Our services span demand generation, global branding, ESG communication, KOL and expert engagement, social media, events, paid media, and data and technology. With teams in China, Canada and the US, we bring deep cross-cultural understanding with local execution.
Founded: 2017
Staff: 50+
Office locations: Shanghai +1
“The industry got too comfortable selling media instead of solving problems. I like that our network is here to do the opposite.”
